Their credit card commercial via American Express touts exclusive card member privileges for the first checked bag being free. Really? This is the best perk you could come up with? This is the trump card? Taking something that everyone remembers as being free to the unwashed masses just a couple years ago and marketing it as a world-beating premium? It takes balls to make this the primary message. Do they think we all forgot about checked bags being free? The ad presentation is all pretentious too...it really pisses me off. I'll be sulking back in steerage class with my carry-on bag, thank you...
That's almost as good as "Welcome to Costco, I love you. Welcome to Costco, I love you..."
ReplyDelete